Increase awareness and sales with a beautifully-designed 6”x11” ad delivered in a booklet to single-family homes.
Mail personalized postcards to celebrate special occasions or target homes in a desired neighborhood.
Make a cost-effective connection that gets your phone ringing and brings customers to your door, store, or website.
From sushi to solar panels and everything in between, Upstate consumers have more options than ever when deciding who to do business with.
Palmetto Trend helps them choose you.
Consumers enjoy reading their mail. They enjoy the process of going to the mailbox to see what surprise they find inside. Much like getting an invitation.
Studies have shown that when a consumer touches an ad at the same time as seeing the ad the consumer has a stronger since of remembering the business. Palmetto Trend provides the consumer with a beautiful booklet filled with quality local businesses that have great promotions saving them thousands of dollars. Direct mail is strong, and works along with your other marketing mediums.
Palmetto Trend’s bold new look and brand image provides maximum exposure, readership, and response. Palmetto Trend features ads in full color on beautiful high-quality paper.
Premium Placement can be reserved on the front cover, back cover, and in the form of a 2-page spread inside the booklet. Full- and half-page ad sizes, along with a low cost Postcard mailing program are available with the Palmetto Trend mailing - at a significantly reduced rate compared to other solo postcards.
Palmetto Trend has three different booklets mailed each month. Each booklet is mailed to 20,000 homes for a total of 60,000 homes. The booklets are mailed to single-family homes with the highest household income within the area.
You will work directly with the owners of Palmetto Trend, David and Jennifer Minnich. The Minnichs care about you and your business. They are not trying to hit a quota. Their goal is to help quality local businesses grow and introduce those local businesses to local consumers.
We will take the time to learn about your business and your needs. We will then create a plan to achieve the goals.
Our artist will design a custom ad that fits your brand and will you help achieve your business goals.
Your ad will be featured in Palmetto Trend and delivered to single family homes in your desired area.
“The Greenville Triumph is excited to be included in the Palmetto Trend mailers. We have seen our ticket sales for the offers in the booklets increase by 25%! We are able to reach over 60,000 homes each month and hope to keep growing. Jennifer and David have been amazing to work with. They pay attention to the details of our business and what makes the most sense to help our business grow. The artwork they have provided is very eye-catching, easy to read, and really lets the reader know about our offer in a fun colorful way.”
Palmetto Trend is booklet-style direct mailer that helps consumers discover and support locally-owned businesses in Upstate SC. Through the Palmetto Trend, local business share exclusive offers which generate awareness, increase foot traffic and phone calls, and build loyalty.
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